After a lengthy and detailed tendering process, LookoutMedia beat off 30 competitors from as far away as Europe and Newcastle to be appointed one of four companies that will now produce videos for faculties across the whole of the university.

This is a prestigious contract that we worked hard to achieve and we are now looking forward to working on a variety of interesting projects.

In June last year St Thomas Garnet’s School asked LookoutMedia to produce a video to coincide with the planned launch of its new website.

The budget was tight – £1200 for what would be a six minute film shot in one day. So we opted to use a more cost effective Video Journalist, …and this is the result: http://www.thomasgarnets.com/home.htm

The film was on the website within the week and the return on the investment was instant. Over the next few weeks one child was signed up on the strength of the video alone – the parents didn’t even visit the school. Furthermore, six sets of parents told the headteacher that they decided to visit the school because they liked the video – those visits resulted in four new pupils. So, with fees averaging £6000 per year, £30,000 was generated within the first few weeks of the video being online – fees that can be directly attributed to that initial £1200 investment!

But it doesn’t stop there. The video continue to attract new pupils. For example, at the beginning of the last summer term eight new pupils joined the school – that’s a £48,000 investment at a time of year when most private schools fail to attract any new pupils at all! The headteacher maintains that in the year since the video has been online its been responsible for most of the new inquiries from the website – because that’s what the parents tell her.

So why wouldn’t any other private school, or similar business, make the same investment? The maths are simple!

Oh, by the way – all this despite the school website still needing to be updated!

You can see the video on our Sample Videos page.

We are excited at the launch of our new website. We hope you will find it more enjoyable to browse.

Please give us your feedback! How can we improve? What would you like to see?

The brief was simple: Matt Evers would present a tour of the Captain’s Club Hotel telling viewers why he loves it so much. The problem was Matt only had one day free from his Dancing on Ice National Tour and that was a date in potentially wet and chilly mid-April!

This raised two issues. First, if everything was going to be filmed in one (very long) day then we would need a tight script and an even tighter shooting schedule. Secondly, we needed a back-up plan if it rained. Fortunately, on the day the sun was shining so the back up plan was binned! We started with a breakfast meeting at 8 and finished in time for dinner 12 hours later.

The 6 minute video was delivery a few days later and the client is very pleased with the result ..in fact the word was ‘fabulous’. Take a look yourself on our sample videos page or on Captain’s Club website: www.captainsclubhotel.com/video.